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Inaugurated in April 2004, Cathay Ad-House Pte Ltd (CAHPL) aims to synergise overall branding across all subsidiaries of Cathay Organisation Holdings by streamlining all of its branding and advertising efforts. CAHPL also provide integrated marketing solutions and communications services to its subsidiaries such as:
- media buy
- integrated marketing communications
- conceptualisation of
marketing campaigns
- sponsorships marketing
- events management
- large format advertising management
- customer retention management
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